唔知有冇你都未學過....如果入大學想讀Marketingį鎗王Crisis - The Times 100 UK
唔知有冇
你都未學過....
如果入大學想讀Marketing的話, 學咗最簡單嘅4P, 3C, SWOT, PEST, BCG Matrix, Segmentation先啦!
4P = Price, Product, Promotion, Place
3C = Comany, Competitor, Customer
SWOT = Strengths, Weaknesses, Opportunities, Threats
PEST = Political, Enviromental, Socio-cultural, Technological
BGC Matrix長寫係Boston Consultant Group Matrix....
你去個網到search應該搵得到....:08: